Getting Your School Website Right – 2017 Design Trends
It doesn’t matter if you are charge of an elementary school or a top tier private school, you will need a website that keeps the students glued or proud whilst delivering seamless functionality to every stakeholder involved in making the school successful. While in the past designing a website meant spending a fortune, things have got easier and cheaper. All you need is a perfect idea of what you want in your website. Here are a few of the things that have to enter you school website layout.
Exploit the power of videos
Adding video to the website, be it the home page or other inner pages will add value to the website. In addition, this is an excellent design trend in this year. It will give you a way to deliver more information to the people in an easy to adapt format hence increase your conversions. Videos will be an ideal way to present the school and its departments to your customers.
Use less text
Thin out the wording and adhere with the bare minimums. If you must write, ensure that you use straight to the point sentences that augment the images or the videos. A lot of articles may be beneficial for your SEO but it will not be so attractive to potential visitors who are keener on getting information about your school or registering for something.
Get an interesting font
Typography is presently a brilliant means to set a brand image due to the numerous fonts out of Google fonts. You can pick a special font which reflects your college’s theme and use all of it across the site to set up a pattern all traffic will learn how to anticipate. A playful font will do good for an elementary school website since you are addressing a younger audience. A semi formal font is going to be better in a high school setting.
Go easy on the 3D
Three-dimensional designs were and are still popular. However, they are sometimes too involving and could easily be replaced by a great video. Stick to a flat web design. Let your readers concentrate on obtaining the advice without drawing their attention off. Flat designs are not only the in thing now but also great at converting visitors into sales before they lose interest.
Exploit grid design concepts
The grid design enables you to feed more information to the reader at a time. A few squares or rectangles could stand for grades, courses or clubs with links to pages explaining more about that info. This is going to be a fast method to exhibit more summarized information to your reader without forcing them to scroll.
Choosing a good school is hectic. No student would like to spend the entire weekend surfing the college site seeking to submit a mission. Your best chance at making it more effective lies in making the site contemporary, easy and as convenient as you can.